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The Psychology Of Messaging

The Psychology Of Messaging

Emotions and Marketing. Customers think with both their rational and emotional brains. Study after study says that when we buy, it’s for emotional reasons. Logic comes into play when we try to justify the money we (or are about to) spend — especially when we’re giving...
Vision and Business

Vision and Business

The Vision and Business Today I wanted to talk about something that’s a little different but is important if you want to unlock your potential and have the lifestyle you started the business for. When we build our business, we focus too much on our ideal client...